Privacy Policy
Last updated: September 10, 2025
Do Fashion (“we,” “our,” “us”) operates https://www.dofashion.net (the “Site”). This Privacy Policy explains how we collect, use, disclose, and safeguard personal information of visitors in the United States. If you are a California resident, please review the “California & U.S. State Privacy Rights” section below.
Our Site is intended for a general audience and is not directed to children under 13.
Information We Collect
- Identifiers: IP address, cookie IDs, device IDs, email (if provided), name (if provided).
- Internet/Network Activity: pages viewed, links clicked, time on page, referrer/UTM, search terms, error logs.
- Approximate Geolocation: derived from IP for analytics and localization; we do not collect precise location unless you explicitly share it.
- User Content: comments, messages, survey responses, submissions (including images or text you choose to upload).
- Commercial Information: products/articles viewed, wishlists, outbound clicks; if we sell products, order and return details.
- Payment Information (if applicable): processed by our payment provider; we do not store full card numbers on our servers.
- Inferences: style preferences or interests derived from on-site behavior.
- Sensitive Personal Information: we do not seek to collect sensitive data; if you voluntarily provide it, we use it only as necessary to provide the requested service.
Sources of Information
- Directly from you: forms, comments, emails, account or newsletter sign-ups.
- Automatically: cookies, pixels, SDKs, server logs, analytics tools.
- From service providers and partners: analytics, anti-fraud, email and CRM providers, affiliate networks, and advertising partners.
How We Use Information
- Operate, maintain, and improve the Site and our services.
- Personalize content and recommendations relevant to your interests.
- Measure performance, diagnose issues, and prevent fraud or abuse.
- Communicate with you (e.g., newsletters, customer support, responses to inquiries).
- Provide and fulfill transactions if we offer products or services.
- Comply with legal obligations and enforce our Terms of Use.
Disclosure of Information
We may disclose the categories of information described above to:
- Service Providers/Processors: hosting, analytics, email, customer support, content delivery, security, and payment vendors bound by contractual safeguards.
- Advertising & Affiliate Partners (if applicable): to measure conversions, attribute commissions, and deliver or measure personalized ads.
- Analytics Partners: to understand Site usage and improve user experience.
- Legal & Safety: when required by law or to protect rights, safety, and property.
- Business Transfers: in connection with a merger, acquisition, financing, or sale of assets.
We do not sell your personal information for money. Under California law, we may “share” personal information for cross-context behavioral advertising. You can opt out as described below.
Cookies & Tracking
We use cookies and similar technologies to help the Site function, understand usage, and (if applicable) personalize content and ads. For details, see our Cookie Policy.
Do Not Sell or Share My Personal Information • Cookie Settings
We honor Global Privacy Control (GPC) signals where reasonably detectable.
Data Retention
We retain personal information only for as long as necessary to fulfill the purposes outlined in this Policy (for example, analytics data is typically retained for 26 months unless a shorter or longer period is required), after which we delete or de-identify it in accordance with our retention schedule.
Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no method of transmission or storage is 100% secure.
Your Choices
- Email: unsubscribe via the link in our emails or contact us at [email protected].
- Cookies/Ads: manage preferences via our banner or your browser settings. See Cookie Policy. We honor GPC signals.
- Targeted Advertising Opt-Out: use the “Do Not Sell or Share” controls below.
- Access/Deletion/Correction Requests: see “California & U.S. State Privacy Rights.”
California & U.S. State Privacy Rights
Depending on your U.S. state of residence, you may have rights to (subject to exceptions):
- Know/Access the categories and specific pieces of personal information we collected about you;
- Delete personal information;
- Correct inaccurate personal information;
- Opt out of the sale or sharing of personal information and certain targeted advertising;
- Limit the use and disclosure of sensitive personal information (we do not use sensitive personal information to infer characteristics);
- Non-discrimination for exercising your rights;
- Appeal certain denials (available in some states such as Virginia, Colorado, and Connecticut).
How to exercise: Email [email protected] with “Privacy Request” and indicate your request type, or submit our Privacy Request Form.
Verification: We will verify your request (e.g., by confirming access to your email). Authorized agents may submit requests with valid authorization and we may still require direct verification.
Opt out of sale/share or targeted advertising: Use your browser’s GPC signal and our Cookie Settings. You may also email us at [email protected].
Children’s Privacy
The Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided personal information, contact us and we will take appropriate steps to delete it.
International Visitors
Our Site is intended for U.S. audiences. If you visit from outside the U.S., you consent to processing in the United States, which may have different data protection laws than your country of residence.
Third-Party Links
We may link to third-party websites or services. We are not responsible for their content or privacy practices. Review their policies before providing personal information.
Changes to This Policy
We may update this Privacy Policy from time to time. The “Last updated” date reflects the latest version. Material changes will be posted on this page and, where required, we will notify you by additional means.
Contact Us
Questions or concerns? Email us at [email protected].
Appendix: CPRA Category Map (Summary)
Manage Preferences: Cookie Policy • Do Not Sell or Share My Personal Information • Privacy Request Form